Frederick Keesler in 1942 was one of the 1st to start a new approach to exhibiting art. This was done at the Peggy Guggenheim Museum, in New York at an exhibition entitled "the Art of this century", opened in Manhattan, on the top floor of a shopping/department store. This new way of presenting work, "off the wall" where it was suspended from the ceiling and through other mechanisms, provided an intervention and disruption to the normal way of viewing art. Consider this with the writings of Herbert Read and "a new experience to be taken away" the way we encounter pictures was a new field of vision and can be made better by empirical testing; the expanded field of vision.
This gave birth to a new type of installation art. The work of El Lissitski and sculptured relief.
Conclusions;
- See also Goska Macuga and later series (2000) another artist with a new style of presentation. See also Martin Kippenburger and his revisit of the salon, curated by Kevin Wade and Ruth Claxon, Sophie Bonn Elemann "paintings in situ" and paintings on paintings.
- Consider the work of Raymond Pettibon and drawings?
- Try going into a room for the first time and seeing objects that you have never imagined. Encourage the sense of wonderment like going into an old sweetie shop!
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